JOHN CHEATLE GROUP ACQUIRES LASER OF LIVERPOOL14 May 2012
The UK’s largest independent schoolwear supplier, the John Cheatle Group, has acquired long-established schoolwear retailer Laser of Liverpool.
The acquisition, which has taken place over a number of months, assures Liverpool senior schools of continued schoolwear supply, well into the future. Laser has been based in Liverpool for over 30 years and is the official supplier to most of the area’s local schools. The opportunity to acquire the Laser business came as a result of the previous owner’s retirement last year.
Despite its significant size in the schoolwear market, the John Cheatle Group remains a family business, and group managing director Justin Cheatle was keen to stress why this was important for Laser: “We already have a network of established schoolwear shops around the UK; each has a character of its own and many came through acquisitions made over a number of years. We have retained original and familiar names, yet improved the service to parents with better till technology, a wider variety of schoolwear and sportswear, and excellent service through great teams, many of whom have continued to work with us since we purchased their previous employer’s business.”
Laser of Liverpool is currently preparing for its second Back to School peak selling period since the takeover, and continuity of supply is assured through the John Cheatle Group’s tremendous buying power. John Cheatle Group is the UK’s largest supplier of schoolwear to the independent schools sector, working alongside over 1500 schools UK-wide and internationally.
As Justin Cheatle concluded: “Our people are our greatest asset, and we were delighted to be able to acquire the existing team with this long-established Liverpool business, which is now a successful part of the John Cheatle Group.”
PHOTO-CAPTION: The Laser of Liverpool shop now has a bright future
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